As a teenager I was obsessed with anything grungy/rocky/punky/edgy/straight up alternative, it was the music, fashion and general attitude that intrigued me and definitely left me with a mixed identity, but it was exciting.

When I thought of Grunge as a subculture I immediately thought Here we go again, how many times can we talk about it and rehash it?, it's almost punk level at this stage. But over time we experience multiple incarnations of trends like 2010's Tumblr Grunge recreation Soft Grunge. 

SG is viewed so negatively but it's interesting and spawned from the what we know of the alternative grouping and Japanese Kawaii culture. It's dark and light, a complete clash of interests that works in the most bizarre way. Sadly, for some, it's as subculture slowly dying out so I want to combine it with the grunge we all understand and focus on both, whilst mixing it with something else entirely different.

As a (and I use the term loosely) fashion blogger myself, I naturally have an interest and like to explore that medium as a whole as often as I can to gain inspiration and really understand this world I'm immersing myself into, so what better way to do that than combining both elements together for my zine?

My favourite element of personal style blogging is, it's just that. Personal. We can use our own style of influence others and how they view certain trends. 

In terms of Grunge, it can be taken as literal or as loose as you want and that's mostly what I want to showcase with this project. So many of my go-to blogs have that element somewhere in their posts, and they look fashionable whilst doing it, not like they're stuck in a fifteen year old phase. As it's still viewed as a '90's trend, we can also draw on that decade for more inspiration.

Take a band shirt, some tartan trousers and throw on some strappy heels if you want, it's reinventing the wheel and keeping an old trend fresh.

Time to find out just how this authentic style is becoming increasingly more commercial yet still personal to each individual.

So here you have it, I've mixed up the subcultures and I'm off to explore how they coexist and how grunge became integrated into everyday fashionable life.

Photo credits: Pinterest (& rightful owners), Jessica Ayton, Yanin Namasonthi, Masha Sedgwick & Luanna Perez-Garreaud